Tariffs, Text, and Templates—Oh My! 😅

AI Insights for eCommerce Success

Author

Richard Emanuel
April 03, 2025

Hi Friends,

The last couple of weeks in AI have felt like a rocket launch and a rollercoaster. So let’s break this all down into a neat little package for our readers who are trying to keep up while juggling inventory, ad creative, and (now) tariffs.

What’s the Big Deal with ChatGPT 4.0 + Image Editing?

The latest version of ChatGPT Image editing is wildly powerful.

Ankit Patel, Co-Founder Discusses the positive impact of AI image generation for Meta Ads.

  • Image generation + editing: You can now take one product image and drop it into a beach scene, a cityscape, or a cozy living room—perfect for lifestyle ad testing.

  • Editable visuals: Don’t like the model? Swap them out. Want to tweak the background for different markets? Easy peasy.

  • Smart copywriting: It writes polished, conversion-friendly text tailored to your product, audience, and tone.

Why does this matter for eCommerce? Because creative testing just got exponentially faster and cheaper. Instead of hiring five designers and a dozen models, you can now ideate, iterate, and launch in days, not weeks.

Example use case:
Running skincare ads in both Seoul and Sydney? Swap the model, tweak the copy, adjust the background—and voilà, you've got hyper-relevant, high-performing creative in minutes.

Tariffs Are Back on the Radar

If you ship anything across borders, you're probably sweating a little right now.

  • New tariffs just landed—impacting goods moving between the U.S., Europe, and other global manufacturing hubs.

  • Are your products made overseas and sold in the U.S.? You might see costs rise.

  • Selling into Europe from the U.S.? Same deal.

So what can you do?

  • Rethink your manufacturing locations

  • Explore warehousing closer to your customers

  • Even consider adjusting your ad targeting based on shipping feasibility

We’re seeing smart brands move fast on this—drop a note if you’re adjusting your logistics or product strategy. I’d love to include some insights from our community in the next edition!

Coming Soon: Shopify Agent 3.5 for Voiceflow

Our AI Agent templates for Voiceflow have been dowloaded 700+ times!

This is the part I’m giddy about.

We’re about to drop a beautiful, high-performing template for Shopify merchants using Voiceflow —and it’s a game-changer for support.

  • Answer FAQs automatically

  • Track orders with voice or chat

  • Recommend products in real time

  • Deep integrations with your techstack

If you’ve been looking to upgrade your support game without blowing your support budget, Agent 3.5 is going to be your new favorite tool.

Want to learn more about AI Service Support that drives revenue and reduces tickets? Book a time with me.

So what’s next for you?

  • Are you trying image + text AI for your ads?

  • How are you adapting to these new tariffs?

  • Want early access to Shopify Agent 3.5?

Shoot me a message—I’d love to feature your story, your strategy, or just hear what’s working.

Let’s scale smart and keep thriving!

In our next newsletter, you’ll notice a fresh look—we’re rebranding to “The Growth Prompt by Parkfield Commerce.”

Why the change? Because we’re the team behind powerful AI enablement tools like Caseo.ai and StreamlineConnector.com, and we want the name to reflect the innovative work we’re doing to help e-commerce brands scale smarter.

Same insights, same energy—just a new name that better reflects the brains behind the build. 💡

Richard Emanuel - AI & eCommerce Specialist